【中国,2026年7月】卡卡沃(KAKAWOW)与华纳兄弟探索集团全球消费品业务今日共同宣布,双方已达成长期战略合作,将联合推出哈利·波特官方授权集换式卡牌游戏(以下简称“哈利·波特官方授权TCG”)。

此次合作于2026卡卡嘉年华现场正式揭晓,恰逢《哈利·波特与魔法石》电影上映25周年。华纳兄弟探索集团全球副总裁、亚太区消费品事业部负责人Vikram Sharma、卡卡沃创始人黄万钧共同出席活动;《哈利·波特》电影系列演员Evanna Lynch(卢娜·洛夫古德饰演者)与Sean Biggerstaff(奥利弗·伍德饰演者)作为特邀嘉宾亮相现场。这也是两位演员首次来到中国,与中国影迷和收藏爱好者见面。
哈利·波特官方授权TCG卡牌游戏将围绕《哈利·波特》系列所构建的魔法世界展开,计划最快将于2027年底起陆续上市,并同步推出简体中文版与英文版,首发市场将覆盖大中华区及多个亚太海外市场。
100%原创手绘,零AI参与
卡卡沃已为哈利·波特官方授权TCG组建独立的专属美术团队。项目卡牌插画将由艺术家与设计师原创手工绘制,全程不使用AI生成内容。
从霍格沃茨四大学院、经典角色与标志性魔咒,到电影系列中出现的神奇动物和令人难忘的故事场景,创作团队将通过细腻的绘画语言与富有层次的视觉表达,呈现魔法世界的独特魅力,为玩家带来兼具艺术收藏价值与探索乐趣的卡牌体验。
原创对战体系,还原魔法对决
哈利·波特的世界观与集换式卡牌游戏天然契合:学院阵营、角色关系、魔杖与魔咒、魔药、神奇生物,以及贯穿故事始终的正邪对抗,都将成为游戏设计的重要灵感来源。
项目团队正围绕哈利波特系列中的角色关系与故事体验,从零构建原创卡牌对战体系,在策略深度与入门体验之间寻求平衡,兼顾收藏、休闲与竞技等多元需求,并适用于好友对战、线下聚会、赛事及个人收藏等不同场景。
目前,哈利·波特官方授权TCG已进入研发阶段。未来,还计划在适当阶段邀请《哈利·波特》爱好者及卡牌游戏玩家参与产品测试,倾听玩家反馈,与全球社群粉丝共同打磨游戏体验。
开启长期合作,共建卡牌内容生态
哈利·波特官方授权TCG是卡卡沃与华纳兄弟探索集团全球消费品业务共建长期战略合作的重要起点,将在未来给全球哈利·波特粉丝、卡牌收藏家与竞技玩家带来持续而丰富的魔法体验。
二十多年来,哈利·波特陪伴了一代又一代观众成长。初代粉丝已步入人生的新阶段,更多年轻的“巫师”也在不断加入这个充满想象力的魔法世界。
如今,这份跨越世代的热爱,将以集换式卡牌为新的载体继续传递。
魔法从未远去。新的精彩,即将展开。
KAKAWOW and Warner Bros. Discovery Global Consumer Products Announce Strategic Partnership for Harry Potter Themed TCG
[China, July 2026] KAKAWOW and Warner Bros. Discovery Global Consumer Products today jointly announced a long-term strategic partnership to develop the officially licensed Harry Potter Trading Card Game (Licensed Harry Potter TCG).
The collaboration was unveiled onstage at the 2026 KAKAWOW Carnival, coinciding with the 25th anniversary of the theatrical release of Harry Potter and the Philosopher’s Stone. Vikram Sharma, Group Vice President, and Head of Asia Pacific Consumer Products at Warner Bros. Discovery, and Huang Wanjun, Founder of KAKAWOW, attended the announcement ceremony alongside special celebrity guests Evanna Lynch (played Luna Lovegood) and Sean Biggerstaff ( played Oliver Wood) in the Harry Potter film series. This marks the pair’s first visit to China to meet local fans and trading card collectors.
Inspired by Harry Potter, the Harry Potter TCG is slated to launch as early as late 2027 with Simplified Chinese and English editions available at release. The product will be rolled out across Greater China and multiple Asia-Pacific Regions.
100% Original Hand-Drawn Artwork, Zero AI-Generated Content
KAKAWOW has assembled a dedicated in-house art team exclusively for the licensed Harry Potter TCG project. All card illustrations will be hand-drawn from scratch by professional artists and designers, with no AI tools utilized throughout the creative process.
From Hogwarts’ four houses, iconic characters and signature spells, to magical creatures and unforgettable story scenes, the creative team captures the singular charm of the wizarding world through delicate brushwork and layered visual storytelling, delivering a card experience rich with artistic collectible value and narrative depth.
Original Battle System Inspired by Wizarding Duels
Harry Potter is inherently a perfect match for trading card gameplay. Core elements including house rivalries, character dynamics, wands and spells, potions, magical creatures, and the story’s spirit of adventure will serve as important inspiration for the game design.
The development team has built an entirely original battle system from the ground up, shaped around the Harry Potter series’, character relationships and story beats. Balancing deep strategic depth with accessible entry-level gameplay, the design caters to casual play, competitive tournaments and standalone collecting alike, fitting seamlessly into social gatherings, competitive circuits and personal collection displays.
The licensed Harry Potter TCG is currently in active development. As the project progresses, it plans to invite Harry Potter fans and TCG players to participate in closed playtests, gathering community feedback to refine and polish the overall gameplay experience hand-in-hand with wizarding world fans worldwide.
A Long-Term Alliance to Build a Complete Trading Card Ecosystem
The licensed Harry Potter TCG stands as the flagship debut of KAKAWOW’s long-term strategic collaboration with Warner Bros. Discovery Global Consumer Products.. The partnership will deliver continuous wizarding world experiences to Harry Potter fans, trading card collectors and competitive TCG players across the globe.
For over 25 years, Harry Potter has accompanied generations of audiences. The phenomenon generation of fans have grown into adulthood, while a new wave of young witches and wizards continues to embrace this boundlessly imaginative magical realm.
Now, this cross-generational affection for the wizarding world will live on through a brand-new medium: trading cards.
Magic never fades. More surprises await.